Litigating High-Stakes Trademark Infringement Cases: Insights from the PODS vs. U-Haul Verdict

Join the NYSBA IP Section for an in-depth fireside chat where we will explore one of the most significant trademark infringement cases in recent history—PODS v. U-Haul. This case serves as a key rubric for understanding the complexities of trademark litigation, from assessing the merits of a claim to navigating trial strategy and securing a landmark jury award.

This discussion will break down critical considerations for attorneys handling trademark disputes, including evaluating brand strength, proving infringement and dilution, preparing for litigation, and leveraging trial tactics that can shape case outcomes. We’ll also examine the broader implications of the verdict, the role of trademark fame and preventing genericide—offering valuable insights for both brand owners and litigators.

Whether you counsel clients on trademark enforcement or litigate high-stakes IP disputes, this session will provide practical takeaways on strategic decision-making, risk assessment, and the evolving landscape of trademark law. Don’t miss this opportunity to learn from attorneys who have firsthand experience litigating complex infringement cases.

Speakers:

Charles E. Cantine, Dunlap Bennett & Ludwig, New York, NY

Jason Sobel, Brown Rudnick LLP, New York, NY

Moderator:

Claire Gibson, Day Pitney LLP, New York, NY